Black and white portrait of a woman with long wavy hair, wearing a blazer and a top, looking confidently at the camera.

Meet RIMA

Hailing from London, UK, Rima is a professional makeup artist whose artistry is deeply influenced by industry icons such as Laura Mercier, Nikki Wolff, Charlotte Tilbury, and Pat McGrath. Her passion for beauty led her to Toronto, where she trained at the world-renowned CMU College of Makeup, Art & Design, earning a Diploma in Total Fashion Makeup Artistry. She calls both London and Toronto home, offering her expertise in both cities.

For the past four years, Rima has been an integral part of The Beauty Confidante team, bringing a refined touch to every face she works on. With a signature style that blends editorial creativity with sophistication, she is sought after by both private clients and industry insiders. Known for her warmth and intuitive approach, Rima creates an experience that is as seamless as it is luxurious.

Specializing in fashion, beauty, and special event makeup, Rima is also a certified eyebrow specialist, perfecting every detail with precision and care. Recently embracing motherhood, she continues to inspire with her artistry, adaptability, and unwavering dedication to making every client feel their most beautiful.

“The true magic of makeup lies in its ability to transform not just appearances, but moments, moods, and mindsets.”

Rima Begum

RIMA’s Portfolio